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BLACK LABEL SOCIETY Are "Bored To Tears" In New Video

By Larry Petro, News Monkey
Thursday, April 25, 2019 @ 11:54 AM

20 Years Of Sonic Brewtality Tour On Sale Now

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BLACK LABEL SOCIETY, led by American guitar icon Zakk Wylde, has released another new music video today for their song “Bored To Tears” from their upcoming album due out this spring. Once again directed by long-time director and collaborator Justin Reich, this is the second music video we’ve seen from the rejuvenated version of Sonic Brew - 20th Anniversary Blend 5.99 - 5.19 due out next month. The band had released the “Spoke In The Wheel” music video last month.

Lollipops, dinosaurs, and dancing turtles. None of those things have ever been in a BLACK LABEL SOCIETY music video until now, and the band is not stopping there. Zakk comments, “With the NEW BLACK LABEL SUPAH-EXCITING TECHNICOLOR DREAM COAT HIGH CALORIE BURNING video for "BORED TO TEARS", I told BLACK LABEL DIRECTOR O’ DOOM & DELIGHT, FATHER JUSTIN REICH, that I wanted to do an 'EXCITING' and 'TOUGH' looking video in the movie genre style of CLINT EASTWOOD & CHARLES BRONSON.”

Zakk continues,“After seeing the video, apparently FATHER JUSTIN REICH Doesn’t know who these LEGENDARY FILM ICONS are or has them confused with two other actors named CLINT EASTWOOD & CHARLES BRONSON. Every time I watch this video I’m more confused than I was during the previous viewing.“

Watch the video now on KNAC.COM HERE.

“Bored To Tears” and “Spoke In The Wheel” are available as an iTunes instant gratification tracks, meaning fans who pre-order the album on iTunes will receive both singles as instant downloads. “Spoke In The Wheel” and “Bored To Tears” is also available on all streaming services today.

Pre-order bundles including t-shirts, posters, vinyl, and even a turntable, all available now.

Thanks to a new arrangement with record label Entertainment One (eOne), the band's back catalog is now all in one place, uniting the band’s earlier work with their more recent output. The “re-blended” version of their classic debut is resurrected bigger than ever without sacrificing its familiar kick. Plus, there are two bonus cuts: a full band/piano version of “Spoke in the Wheel” and an acoustic take on “Black Pearl”.

BLACK LABEL SOCIETY has also announced their "20 Years of Sonic Brewtality Tour", a brand-new batch of 2019 North American tour dates in conjunction with the new release. The band will play two shows in each market - the first night will feature Sonic Brew played in its entirety, while the second night will see the band play a set of greatest hits. Support will come from CONAN and THE ATOMIC BITCHWAX. BLACK LABEL SOCIETY will also participate in U.S festivals Sonic Temple, Epicenter, and Welcome to Rockville on this run.